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Andrea Riseborough Oscar nomination raises eyebrows after Hollywood marketing campaign

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Andrea Riseborough Oscar nomination raises eyebrows after Hollywood marketing campaign

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January 25, 2023
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Movie critics have shared their blended reactions to Andrea Riseborough’s shock nomination for the 2023 Oscars.

On Tuesday (24 January), the nominations have been introduced for this yr’s Academy Awards. You may read the full list of nominees here.

Amongst the snubs and surprises of the nominations was the inclusion of Andrea Riseborough within the Best Actress class.

The British actor stars in indie drama To Leslie as a Texas mom who wins the lottery. However whereas her efficiency acquired rave evaluations, the movie made simply £22,000 within the international field workplace when it was launched in October, main many to consider that not sufficient awards voters had seen it to be a contender.

Nonetheless, in mid-January, a guerrilla marketing campaign started for Riseborough’s nomination on social media. Excessive-profile stars, together with Gwyneth Paltrow, Kate Winslet, Amy Adams, Jennifer Aniston and Jane Fonda, all praised the movie on-line, calling for it to be thought-about by awards voters. Cate Blanchett additionally talked about Riseborough in her speech as she accepted her Critics Selection Award.

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Following the information that she had been nominated for an Oscar on Tuesday, Riseborough said that she was “astounded” by the news.

However whereas social media customers agreed that her little-seen efficiency was deserving of award recognition, many shared their frustration that the 2 Black actors deemed to be frontrunners within the class (Danielle Deadwyler for Until, Viola Davis for The Lady King) had not earned nominations.

“All for a ‘small film with a giant coronary heart’ getting recognition,” wrote movie critic Chris James. “But, it feels bizarre to have Andrea Riseborough get in after one week of well-known buddies go on IG, whereas Danielle Deadwyler (additionally in a ‘small film with a giant coronary heart’) pounded the pavement for months to wind up snubbed.”

Journalist Rendy Jones commented: “On reflection, I like Andrea Riseborough, as a result of she’s an exceptional actress. The context of her nomination although is basically weird. The affect of fashionable white ladies garnering you an Oscar nomination while you weren’t even in dialog, it’s giving highschool power.”

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“Downside is just not {that a} lengthy checklist of white actors have been comfortable to champion Andrea Riseborough,” one Twitter person wrote. “Downside is that none of them felt the necessity to do it for the minority contenders in lead classes.”

“Probably the most highly effective actors in Hollywood — Theron, Paltrow, Aniston, Norton, Arquette — rallied on the eleventh hour to safe an Oscar nom for Andrea Riseborough,” tweeted author Anthony Christian Ocampo. “It’s true that her efficiency was stellar. It’s additionally true that this effort would by no means occur for an actress of color.”

“You may suppose Andrea Riseborough is an *insane* expertise, that awards campaigns are inherently unfair anyway, and in addition ask if these within the actors department would equally cob their weight behind a Black girl. Esp in a yr with no noms for Black girls in Lead Actress,” wrote former Empire editor Terri White.

Blanchett for Tár, Michelle Yeoh for Every little thing All over the place All at As soon as, Michelle Williams for The Fabelmans and Ana de Armas for Blonde spherical out the Greatest Actress class.

The ninety fifth Academy Awards will happen on Sunday 12 March.



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