Shahid Kapoor could be seen operating, strolling, leaping and grooving to a moderately catchy beat of kabbadi- kabbadi.
FURO Sports activities Sneakers, from the home of Purple Chief Sneakers, lately launched their marketing campaign starring model ambassador Shahid Kapoor with a youth-enticing TVC.
Shahid Kapoor could be seen operating, strolling, leaping and grooving to a moderately catchy beat of kabbadi- kabbadi with a end that encourages viewers to ‘kass ke pakad, jam ke jakad’. Elaborating on a Hello-Grip expertise that permits simpler and higher grip on surfaces, FURO Sports activities is aspiring to rework the house of athleisure way of life.
When requested in regards to the goal of the marketing campaign, Manoj Gyanchandani, the managing director, commented, “Our purpose is to take athleisure way of life and sports clothing sneakers to the subsequent stage. These days, it’s all about trend – however operate is equally necessary. Our sneakers have been designed retaining optimum usability in thoughts, with out compromising on model and luxury.”
“We’re assured, adventurous and brave. This marketing campaign is a mirrored image of who we’re and this marketing campaign is our manner of enlightening individuals on the significance of getting management – be it whereas strolling, operating, trekking or in life – and hope by watching it, they too really feel like having that grip”, This marketing campaign is being promoted throughout digital media, Print, Cinema, TV, outside & enhanced visibility at multi model retailers, Rahul Sharma, senior basic supervisor, shared.
“FURO Sports activities is all about dwelling the adventurous life however with consolation. I imply, you will need to stroll by way of life with a great grip and a terrific pair of sneakers!” Shahid Kapoor added.